Support & Construction is a required feature bullet in Bloomingdale's women's bras department. It tells the shopper how the bra is built and how much support it gives: underwire or wireless, light, medium or full support, lined, unlined or molded cups, seamless, structured or shaping, and any boning with its location. A women's bras listing cannot be submitted from Osello until the field has a value, and Bloomingdale's shows it as a bullet in the details section of the product page.
The rules
| Rule | Value |
|---|---|
| Required | Yes |
| Maximum length | 254 characters, spaces included |
| Form | One phrase, no trailing period |
| Level | Parent listing, one value for the whole style |
| Department | Women's bras |
Build the phrase from the elements that apply, in a fixed order: wire, support level, cups, construction, boning. "Underwire, full support, lined cups" and "Wireless, light support, seamless" follow that order. The bullet is shared across the style, so never describe one color or one size.
The field is never left blank for bras, shapewear or swim. When the source says nothing, use a sensible default for the garment type.
| Garment, no source data | Default value |
|---|---|
| Soft bra or bralette | Wireless, light support |
| Bra with visible underwire | Underwire, full support |
| Panty | Seamless construction |
| Shapewear | Light shaping support, seamless construction |
Examples
| Value | Verdict | Reason |
|---|---|---|
| Underwire, full support, lined cups | Good | Wire, support and cups |
| Wireless, light support, seamless | Good | Soft bra in the standard order |
| Shaping support with side boning | Good | Shapewear with boning and its location |
| Built-in shelf bra with light support | Good | Bra construction inside another garment |
| Supportive | Weak | No wire, level or construction |
| Underwire in the nude colorway | Weak | Names one color |
| Full support. Molded cups. | Weak | Two sentences with periods |
Common mistakes
- Leaving the field blank because the description does not mention support. Use the default for the garment type.
- Describing the straps here. Racerback and adjustable belong in Straps.
- Describing the lining fabric here. The lining material belongs in Lining; this bullet only says whether the cups are lined, unlined or molded.
- Putting the impact rating of a sports bra here. It has its own bullet, Impact Level (Sports Bras only).
How Osello fills this field
Osello treats Support & Construction as a required parent-level text field capped at 254 characters. When a women's bras listing is filled in, the AI reads the description first, then the attributes, then the images, writes one phrase in the wire, support, cups, construction, boning order, and falls back on the garment-type default when the source is silent. The value is set once per style and shared by every size and colorway. Because the field is required, the listing shows as not ready until it has a value; see required fields and listing readiness. Use custom instructions if your line has a house default that differs from the ones above.
Frequently asked questions
Is Support & Construction required for women's bras on Bloomingdale's?
Yes. It is one of the required bullets in this department, and Osello will not submit the listing without it.
What do I enter when I do not know the support level?
Use the default for the garment: "Wireless, light support" for a soft bra, "Underwire, full support" when underwire is visible, "Seamless construction" for a panty and "Light shaping support, seamless construction" for shapewear.
Do I mention padding here?
Yes, as the cup description: lined, unlined or molded cups. Padding thickness or removable pads can be added in the same phrase when the source states them.
Can one size have different support than another?
The bullet is one per style, so describe the construction as it is across the whole size run.