Special Details is an optional feature attribute on Bloomingdale's Marketplace for the women's dresses department. It is the catch-all bullet for whatever makes the dress distinctive and is not already covered by the neckline, sleeve, lining, pocket and closure attributes: embellishments, the print or texture, performance features and a line of background on the designer or the design. Bloomingdale's shows it as a feature bullet on the product page.
Bloomingdale's Marketplace runs on Mirakl and shares its attribute definitions with Macy's. Each apparel department has its own version; this page covers women's dresses. The same attribute exists for women's tops and women's outerwear.
The rules
| Rule | Detail |
|---|---|
| Required | No |
| Level | Parent listing, one value shared by every color and size |
| Length | Up to 254 characters, spaces included |
| Format | One phrase, no trailing period |
| Content | Distinguishing details not covered by other attributes; blank when there are none |
Bloomingdale's definition groups the content into a few kinds. Construction and embellishment: lace overlay, sequins, embroidery, ruffles, tiers, cutouts, pleats, and where they sit. Print, texture or finish: allover floral print, jacquard, quilted, coated, color-blocked. Technological details: a patented fabric or a performance property and what it does. Background: a brief note on the designer or the design. Trims such as leather piping or rib-knit edging fit too. Use only what the source data states or the images clearly show, and describe what every colorway shares.
Examples
| Value | Verdict | Reason |
|---|---|---|
| Allover floral print with lace trim at the hem | Good | Print plus a placed embellishment |
| Tiered skirt with smocked bodice | Good | Construction details the other fields miss |
| Sequin embroidery at the bodice, pleated skirt | Good | Embellishment with placement |
| Moisture-wicking fabric designed for travel | Good | Performance feature and what it does |
| Beautiful and versatile. | Weak | Opinion, a period and nothing concrete |
| Red floral print | Weak | Describes one colorway |
| V-neck, long sleeves | Weak | Belongs in the neckline and sleeve fields |
Common mistakes
- Repeating other attributes. Neckline, sleeves, lining, pockets, closure and belt each have their own field in this department.
- Naming a colorway's print. "Navy polka dot" fails when the same dress comes in ivory; "Polka dot print" works for both.
- Writing marketing copy. "Effortlessly elegant" tells the shopper nothing the images do not.
- Inventing a designer story. Include background only when it is in your product data.
How Osello fills this field
Osello treats Special Details as an optional, parent-level text field on Bloomingdale's women's dress listings, so one phrase is shared by every variant. The AI reads the product description first, then the attributes, then the images, and writes one phrase of at most 254 characters with no trailing period, leaving out anything already placed in another attribute. When nothing distinctive is stated or shown, it leaves the field blank. A brand's design story or preferred terms can be supplied once through custom instructions so every listing carries it consistently.
Frequently asked questions
Is Special Details required for dresses on Bloomingdale's?
No. It is optional in the women's dresses department. A plain dress with nothing beyond its other attributes can leave it empty.
Can I put the print here if it varies by color?
Describe the print type without the color: "Allover floral print" covers a dress sold in blue florals and pink florals. Color words belong to the variant, and this field cannot vary by variant.
How much designer background fits?
A clause, not a biography: "From the designer's resort collection" or "Inspired by 1970s tennis dresses". The whole bullet must stay under 254 characters.