Closure is an optional feature bullet on Bloomingdale's Marketplace for the kids and baby shoes department. It says how the shoe goes on and stays on: slip on, pull on, lace up, a functional inside zip, a buckled ankle strap. Bloomingdale's builds the on-site bullets from this value, so a parent scanning a product page sees it before reading the description.
The field sits at the parent level, one phrase for the whole style, and takes up to 254 characters including spaces.
The rules
| Rule | Detail |
|---|---|
| Required | No, but a shoe nearly always has one, so fill it |
| Level | Parent. One value per style, shared by every color and size |
| Length | 254 characters at most, including spaces |
| Form | One phrase, no trailing period |
| Content | Closure type, its location when known, and whether it is concealed, exposed, adjustable or detachable |
Bloomingdale's shoe vocabulary for this department:
| Closure | Use it for |
|---|---|
| Slip on | Loafers, flats and sneakers with no fastening |
| Pull on | Boots and booties with no fastening |
| Lace up | Laced sneakers, boots and oxfords |
| Functional inside zip | Boots that zip on the inner side |
| Buckled ankle strap | Mary Janes, sandals and shoes with a buckle at the ankle |
Hook-and-loop straps, elastic laces, toggles, snaps and side zips are named the same way: type first, then location. Call out asymmetric placement and say "functional" or "decorative" when the source states it, since many kids' shoes carry a decorative lace over an elastic gore.
Examples
| Value | Verdict | Reason |
|---|---|---|
| Buckled ankle strap | Good | Type and location |
| Lace up with functional inside zip | Good | Two closures, one phrase |
| Slip on with elastic gores | Good | No fastening, and how it stays on |
| Easy on and off | Weak | Does not name the closure |
| Velcro | Weak | Brand name; write hook-and-loop |
| Pink buckle strap | Weak | Describes one colorway |
Common mistakes
- Leaving the field blank on a slip-on because there is "no closure". Slip on is the value.
- Naming a decorative lace as if it fastened the shoe.
- Describing the fit or the goring here. Those belong in Fit help, fit enhancement and comfort details.
How Osello fills this field
Osello fills Closure once per parent listing for kids and baby shoes, reading the product description first, then the attributes, then the images, and writes a single phrase under 254 characters with no trailing period. The instruction Osello uses for this field is shared with the apparel departments, so it also lists garment closures such as zip fly or hook-and-bar and garment defaults such as "Pull-on styling"; for shoes the relevant values are the ones above, and Osello picks them from what the source shows. Related shoe attributes are in the Bloomingdale's field directory.
Frequently asked questions
Is Closure required for kids and baby shoes on Bloomingdale's?
No, it is optional, but Bloomingdale's builds the product-page bullets from it and nearly every shoe has a closure, so leaving it empty leaves a gap on the page.
How do I describe a shoe with no fastening?
Write "Slip on" for shoes and "Pull on" for boots. Add how it stays on when the source says so, for example "Slip on with elastic gores".
Can different colors of the same shoe have different closures?
No. One phrase covers every color and size of the grouping, so describe what all variants share.